Monday, February 23, 2009
So Many Planners...WHO should I choose?
While I was in town this time I had very little personal time to work down MY list of shopping, eating and drinking but I did manage to have a very productive weekend with Hannah. One huge item on our list was the Bloomington Bridal Show which I have attended now for seven or eight years. I remember my very first show, I was the ONLY wedding planner there and brides asked me all day "why do I need a wedding planner?" This year was different, there were SIX of us! Definitely no need to answer the question "why?" but rather "who?" I loved it!
When answering the "who should I hire?" question we shine on like a bright star. Not only do we have seven successful seasons of wedding planning behind us (the same number as Cathy Teeters) but we have a very distinct approach which has come with many years of trying new things, tweaking things that work, deleting things that don't, etc. It's experience. That is after all what you are paying for, right?
Cathy, Bari and I are the veterans. Something I'm extremely proud of. Just to be in the same category with these two is something for sure but we've paved the way for the new planners who are emerging with their ideas now and it's great to see! I have always made being an out-of-the-box, "trend-setter" paramount in my approach and business plan. I was the first planner with a website, a blog and a studio, the first to create a "resource" website with vendor listings for web savvy brides (http://www.loveinbloom.net/), the first planner with a facebook page, and now I'm betting the first planner who tweets (okay, so it's easier now that I'm in San Francisco where all of this is created and happening, but I was doing it even BEFORE I moved here!).
What's my point? Finding a wedding planner in Bloomington, Indiana shouldn't be a problem for you...there are many to choose from. It's the "WHO?" that will take a bit of time. When making this decision know that you should be 100% thrilled with your choice in the end because you know that there are five others who would LOVE to be a part of your special day. Being a wedding planner isn't a science, we all pull from the same resources (if you don't believe me look on my peers' blogs to see what sites they are recommending) but there are a few key things that you should consider when making YOUR choice:
1. Experience: nothing substitutes for experience when it comes to the important job of handling the stress and details of your wedding day, nothing. I am a completely different planner today (after 113 weddings) than I was on day one.
2. Personality: you and your wedding planner will be cultivating a "relationship" over the months you spend together "planning." You should LOVE her to pieces! She is your advocate, coach, bestest girlfriend (not standing up there with you), sounding board, mentor, family mediator, design guru and stylist and above all your very special personal assistant on the most special day in your entire life.
3. Style: this should match up PERFECTLY. No justifications, no excuses, no arm twisting, no compromises...perrr-fect-ly. If it's not a perfect match interview another one. In the first meeting with brides I ask them to visualize walking into the reception and to tell me what they see from every single detail. I do this for two reasons: I want to know what they've been thinking about for their special day since they were 12 but also because I need to know if I can do it for them. Each of us has our own personal style, and while the trick is that we give YOU what you want our style will come out...this is good! But you want to have a match here.
It has never been a more exciting time to plan a wedding in Bloomington, Indiana (or anywhere for that matter) and you have many GREAT choices when considering a wedding planner. Look at all of our websites (a great way to "secret shop" us...and photographers too btw), choose the top three that "look" like they might be a match by their experience, personality and style and then interview them. Ask tough questions, ask them to show you samples and tell you stories of their favorite weddings and most challenging situations. In the end you will be friends, choose carefully!
Friday, February 13, 2009
The Show - A Changing of the Guard
I cannot begin to tell you how many hours are spent prepping for the bridal show. One glimpse into our booth and you can probably begin to calculate. I have had one goal every year and that is to have the best booth at the show. I'm sure everyone has the same goal, as they should!
This year's booth was a happy collaboration with Bari Kuhlman at the IMU. We honestly can't do it without her. She has more resources than ANY other planner in town, period. It was a smart move on our part!

Everything is inspired by fashion again this year, everything. And, while color is hot, hot, hot texture is hotter! Don't forget texture in everything you do. If done right you should want to TOUCH it!
Sure we browsed our favorite mags, and poured over our favorite sites. We did an "inspiration board" and gathered all kinds of trinkets and accouterments in great anticipation of putting it all together but the biggest inspiration was fashion.
And, of course we had to have the ever-popular CANDY BUFFET...no booth is complete without one!
Monday, August 25, 2008
Rain On Your Wedding Day is Good Luck!
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I heard this back in 1995 when I got married. It rained on my wedding day and I wasn't happy about it. It was the one thing that I could not control after the many months that I spent planning my own wedding. I checked the Farmer's Almanac early on and sure enough, it said showers. I'm not sure who told me this but I remember thinking when I heard it that it must have been made up by a really optimistic bride...how could rain on your wedding day be good in any way?
"It's good luck if it rains on your wedding day!" is something I think about when I remember Laura and Kyle's wedding a little over a year ago. I don't think about the rain, or how the plan might have had to change that day but about Laura's attitude on the day of her wedding.
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The wedding was beautiful, and romantic and feminine and all of the things you want a wedding to be...rain or shine!
Wednesday, August 13, 2008
Aisle Art: Make a BOLD Statement!
According to Emily Post a couple should not use their "wedding monogram" until AFTER the wedding, this is a rule that is broken often. And often by me. Brides usually cannot resist using this aspect of the wedding to brand it, after all, it IS the perfect motif to make the wedding your own. I don't fight it, sorry Miss Post. I suggest using it and using it with every detail if the monogram is something you love. The best way to use your wedding monogram and to get a big splash is to have a monogrammed aisle runner like this one that I created for Emily and James. This one was pretty straight-forward, white cloth, black monogram but I've done bold colors like red, black and pink. It is single-handedly the biggest way to make a statement in the church and quite frankly the least expensive. This is a DIY project for sure. You can order inexpensive fabric online at http://www.fabric.com/ (remember you are going to need a ton of it to cover the length of the entire aisle), reverse the monogram and enlarge it at Kinko's, create an "iron on" by using fusible webbing you can buy at Hobby Lobby and iron on your design! It's that easy!
I've made banners the same way for the doors of Beck Chapel and I even did an aisle runner with the words "Happily Ever After" on it several years ago.
You must check with your church and/or ceremony site before factoring in an aisle runner, there are a handful of venues in Bloomington that do not allow them. Never use a paper runner if you want the real deal, it just doesn't look the same and it always ends up in a ball by the end of the processional. Also, if you are having an outdoor ceremony an aisle runner isn't necessary. Check with your florist for rose/flower petals and talk to us about ways to dress up the aisle for the outdoors!
Friday, July 4, 2008
The Sixth Course...or "Midnight Snack"
Offering a table of "Cookies & Milk" is the perfect solution! At Katie and Gate's wedding we did these great personal packages of milk and square donuts (the new Square Donut place was newly opening just in time) for each couple to take on their way out. It was a great send-off.Here are a few other ways my brides have taken this trend and made it their own: a candy buffet that is color-coordinated and full of all of their favorite candies. A "Groom's Table" (Bari Kuhlman's idea) where the table is full of all of the Groom's favorite snacks: nachos, hot dogs, pizza...etc. Mini pizzas and Coke to go. Papa John's bread sticks or McDonald's cheeseburgers (I'm not kidding, at my good friend Melissa Coyne's wedding several years ago and pre-Lauren, on the McDonald's Campus in Wheaton Illinios at a certain time in the night servers appeared with trays of cheeseburgers...it was fantastic)...cupcakes, cookies, and even a whole buffet of Sugar & Spice treats have been on the list of "sixth courses" or "midnight snacks" that I've helped with.
It makes perfect sense to me and it's one more way to put your mark on your wedding day and share a little extra something special with your guests!
Sunday, June 1, 2008
Working a BFF's Wedding

Sunday, May 25, 2008

A Tribute to the 107 Girls I've LOVED!
It recently dawned on me that in the six years I've been a wedding planner I have helped coordinate 107 weddings to date. It took some time to calculate and the number may be off by one or two weddings in either direction but it's close.
In preparing for my upcoming move to San Francisco I've been reflecting on the weddings I've been a part of in Bloomington and it makes me smile. I wish that I had kept better notes or even a journal so that I could read the pages and go back to each day. Instead I am reminded at current weddings how many weddings I've been a part of and how important my role has been at each when I run into a former bride who is now pregnant with her second child, or an usher who says very simply: "you are so calm."
My wedding this weekend was my favorite kind of wedding in Bloomington; it was (literally) the marriage of two local families. When this happens in a small town the whole town is there! The room was a fashion show, guests happily cocktailed way past the cocktail hour, and I got many, many hugs from girls I've helped in the past. It was a hard room to leave when my job was done.
My next adventure in wedding planning will take me to San Francisco where, once I land on my feet, I will be exploring the exciting possibility of opening a social butterfly studio there. Poised and ready to join me are my baby twin sisters who live in the heart of the city and who are over the moon about me moving closer to them; we will be a team of three. I'm leaving behind a brand-new owner, Hannah Trowbridge who will be taking social butterfly in her own direction. She is currently busy, busy, busy booking Bloomington weddings for 2009 and beyond and looking forward to putting her stamp on the Bloomington Wedding Scene.
I'm proud of what I've accomplished and I feel so lucky to have had the chance to "fall in love" 107 times with brides who have personally asked me to help them on their special day. Each one has left a mark and I will forever be grateful for the chance I've had to share a most special time in their lives with them.
Stay in touch!
Pat
Wednesday, May 14, 2008
The SECRET...is out!

I get asked often for new and different venues especially from local brides who want to do something completely different than all of their friends...different is hard in a small town with only so many options when it comes to venues but how about SECRET?
There is something really fab about that word isn't there? I don't even have to tell you more, you'll take it, right? Well, the best is yet to come! The SECRET Garden at the IMU is the most romantic, perfect, secret place to get married in Bloomington...well, at least one of the most romantic, perfect, secret places to get married (ask me for a list of other places that are way too secret to name here now...).
On a beautiful, sunny (this is the tricky part with this venue) Summer day there is really no better place to be than in the courtyard right outside of the IMU. What's better? Bari Kuhlman helps you with a gracious staff, equipment, and even Peach Bellinis if you want it which were absolutely perfect after Josh and Vanessa's courtyard nuptials my very first wedding season. Guests were greeted with tasty tapas and Peach Bellinis right after the recessional.
This shot was taken from an IMU hotel room, be sure to put this on your MUST HAVE SHOTS List for your photographer if you choose this location. Have Bari coordinate with the photographer to get into an open room for this amazing perspective on your special day!
Monday, May 5, 2008
"The Devil's In the Details"

Just finished up a long meeting with a bride. It still amazes me how long wedding talk can go! My "one-hour consultations" which I used to market like crazy are never one hour, more like two or three...and they can very easily turn into an overnight conference if we let it.

Lets face it, there is a lot to talk about! And, when brides get into my studio they are surrounded by samples and inspiration so the creative juices start flowing and one thing leads to another, leads to another and another and so on...(sorry to the number of Grooms who I've seen glazed-over looks from and who have had to excuse themselves to walk down to get a coffee from the Bakehouse because they just couldn't hang with the big dogs).
Just what is it that we're talking about? The details of course! And, there are LOTS of them! I thought I'd use this blog post to tell you about some of my favorite little details and how they can come together for an entire event.
The "theme" (and there doesn't always have to be one) is PINK. Katie loves pink and she has a Groom who is okay with it too. So, everything is PINK, PINK, PINK! The Thai silk tied around each handmade program is pink. It came from the Groom's mother. Pink napkins and chair ties coordinate with the pink shredded paper in each clear favor box holding a wedding cake candle wrapped in pink ribbon with a matching pink/black tag (of course!). The guests' place cards are pink adorned with a diamond jewel atop each one. Pink flowers are on top of each table cake (that's right, each table had their own cake). Welcome boxes delivered to hotels the day before the wedding for out-of-town guests were wrapped in pink ribbon with a matching tag.
You get the picture, everything was PINK! Whether it's a color, a fabric, a design, a motif, a favorite memory, your wedding monogram, or even your favorite book, movie or play...anything can inspire us to chat for hours about the details of your wedding day...anything!Yes, this is a wedding I helped design...the one you see in the Bloomington Country Club ads! So, SO pretty in PINK!
Sunday, April 13, 2008
Stopping Time...On Your Special Day

Thursday, March 20, 2008
All the World is a Stage
Okay, so it's the English teacher in me...or is it? This time it was pure fate that I crossed paths with Angie and Matt who have a background in theater and who had visions of a "Midsummer Night's Dream" Wedding. Really, they did. It just so happened that I had just finished competing in a tabletop competition (with Preston Bailey as the celebrity judge and a team that I put together of only the very best pros in town) and our table was...would you believe it: "A Midsummer Night's Dream." Monday, February 18, 2008
All Dressed Up

Some of the details we included were: velvet-trimmed personal menu cards, place cards, a candy bar for favors with yellow, white and black candies, square-knot chair ties with tulips tucked inside wrapped around the Chivari Chairs, yellow carnation pomanders, welcome gift boxes and a coordinating cake. The three linens used for the table included a very luxurious platinum pintuck, and black damask cloth. The pintuck was pinned in place to resemble a fashion-inspired "bubble hem."
We hope that you can take away one idea or bit of inspiration from the booth that we created...or feel free to make an appointment to visit us in the studio!
Wednesday, January 23, 2008
Sasha Souza!
With the goal of wanting her brides to feel connected to their wedding Sasha asks her clients LOTS of personal design questions in order to gain her inspiration for their event. She uses a color palette of up to 5 colors for each wedding and incorporates many personal touches that relate directly to the couple.
Teal and yellow are two colors that will make a huge appearance in weddings for 2008 according to Sasha. She has been known to incorporate ideas such as a "S'mores Station" and an heirloom tomato bar at her weddings. She claims that lighting is one of the most important elements of your wedding and something that will change your event. Also hot for 2008 weddings will be vintage wallpaper inspired linens and mixing and matching patterns of all types.
If you haven't seen the new issue of The Bride and Bloom pick up a copy (mine is now signed by Sasha herself), Sasha is featured in this issue! And, I couldn't help sneaking a photo opp...
Pat and Sasha Souza in Indy at the ISES Luncheon Monday, January 7, 2008
Stress-free Planning...

Our Mission
You've been dreaming about this day for a long time and we do not take this lightly. It is our mission to inspire you with our ideas, give you help with the details that make your special day unique and personal, and provide you with the luxury of unparallel service so that you can enjoy every single second of your wedding day.Inspiration.
We have over six years of wedding/event planning experience, a studio full of resources and examples, subscriptions to every bridal/event magazine, close working relationships with the most reputable vendors, and an army of very happy brides with success stories behind us - we are ready and prepared to inspire you!
Details.
It is the details that single-handedly make your event YOUR event, and our events signature social butterfly events. We pay special attention to getting to know our clients so that we can bring in the perfect details that make the couple's day more personal for them. This is your first chance to showcase your style as a couple, don't overlook the importance of details and let us help you.
Some of these details include house-made menu cards/presentations, ceremony programs, monogrammed aisle runners, place cards, guest welcome boxes, and favors.
Service.
Having a planner for your special day is a luxury that you deserve. Recognizing that every wedding is unique and special we never overlook the privilege you've given us to take good care of you on this most perfect day in your life.













